Car Dealer

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We are Trusted Name in Car Dealership Marketing

Auto Dealer Digital's Dominance Method

How do you find more car buyers? Digital marketing has leveled the playing field, enabling auto dealers of all sizes to compete for car buyers.

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We Help Auto Dealers Get Found

Our onging search engine optimization for dealers and regular Google My Business updates help our dealers get to the first page in their local markets.

We Help Auto Dealers Nurture Prospects

We ensure that our auto dealership clients maintain top of mind with their prospects and leads through automated emails and texts. We backup your salespeople with this automation to improve your traffic and sales.

We Help Auto Dealers Make Their Phone Ring, Setup Appointments, and Get More "ups"

All of our marketing activity has to lead to sales. With our real-time dashboards, we give the owner, general manager, and sales/marketing managers key insight into their cost per lead and cost per sale.

Auto Dealer Marketing Services Done For You

WHY CHOOSE US? Our people, Processes, technology

We know how valuable an "up" is to an auto dealer. We know the complexities of dealership marketing. We have worked at all levels of the auto industry, from planning digital marketing at Ford.com to running ads for large car dealership groups, to executing marketing and sales at local used car lots . . . We have done it all. Our automotive-focused staff uses the digital marketing techniques and playbook our parent company, Hyper Flywheel. You get our besting thinking around digital marketing, SEO, PPC, Google My Business . . . focused on your industry. Car sales is competitive. We are a difference maker for your dealership. We will help you get more website traffic. We will help you get more phone calls. And, we will bring more people into your dealership and help you close more sales.

Search Engine Optimization

The key to an effective SEO strategy for your business is fresh, unique content. Based on our audit, we will provide you a list of our recommendations. Our usual SEO improvements are a combination technical tweaks, on-page content, and backlinking via SEO through PR program. If necessary, our copywriting team will write unique content for products and services. If your business has a local component to it, we will seek to optimize your presence by location. We will then incorporate that fresh content into the website with proper on-page optimization. Eventually, we will create a dashboard for your SEO efforts and keep track of traffic, lead flow, and sales via SEO.

Once design, development, content and on-page SEO work is complete, the only way to get your site to rise above the competition is by building authority and relevance with quality inbound links. We will systematically develop inbound links from quality sources on your behalf via Competitive Link Acquisition, Article Distribution, Video Distribution and a variety of other sources. Link Building is critical to getting solid auto dealer search engine rankings.

Google My Business and Map Optimization

One of the keys to getting ranked on the Google Map in your area is to be listed with consistent information on the important online directory sites. Our team will claim, optimize, and build out your map and directory listings on popular map / directory sites such as Google My Business (a.k.a. Google Map Listing), Bing Local Listing, Yahoo Local Listing, Yelp, CitySearch, Angie's List, Judy’s Book and many other local directories. We will also do the necessary work to clean up any Name, Address & Phone Number inconsistencies on these online directory sites.

We will work diligently toward top page placement on Google, Yahoo and Bing in the Organic (non Pay-Per-Click) section of the Search Engines if your business relies on local presence.

Retargeting Car Buyers

You are investing money to get buyers to your site. But, many car buyers need to come back and visit you multiple times before they give you a call or submit a lead. That's where retargeting comes in . . . we bring leads back to your site, at a fraction of the initial cost, to ensure that you stay top of mind, educate the consumer, kindle their desire, and build digital rapport with your dealership.

This will include configuring the entire process, customizing the ads, setting up the landing pages and tracking the visits, click-through rates and costs.

PPC (Pay-Per-Click) Campaign Management

There are few things more powerful than the combination of effective design, strong copy, SEO & Google AdWords. Let’s face it, you want high-quality leads on a consistent basis, and you need results sooner than later. By rolling out an effective pay-per-click campaign we can start to generate highly qualified leads right out of the gates as soon as your website experience has been optimized.

There are a lot of moving parts involved in running an effective PPC campaign. We will manage the entire process for you, including setting up the ad groups, selecting the proper keywords, writing effective text ads and mapping everything to the most compelling landing page. On an ongoing basis we will review and update your text ads, keywords, bids and landing pages to maximize conversion and return on investment.

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Marketing Automation is Critical

Automotive Prospects Need to Be Nurtured into Buyers

Having a simple marketing automation system that can reach out to welcome car buyers automatically, encourage them to continue to browse on your website and in-person, and repeatedly ask for wants and needs and contact information is key. Car buyers take time, get educated, and repeatedly visit online destinations over and over again. You need to know when they are repeatedly visiting your site and you want to respond, quickly and automatically. That is way we have invested in marketing automation platforms that give us visibility into car buyer behaviors, access to their car listing viewing patterns, and enage in automated email and text marketing funnels, all in an effort to get them onto a car that they like and into your dealership's sales funnel.

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Meeting Booking, SMS Text Messaging, and Automated Review Process

Three of the cornerstones of our strategy within marketing automation revolves around using Meeting Bookings, SMS Text Messaging Reminders, Automated Reviews.

Meeting Booking - We will set up and train your employees to use High Level, which will automatically enable meeting scheduling, SMS and email reminders, and Lead Pipeline data.

SMS Text Messaging - We implement an automated text message reminder and include the ability to have your salespeople engage with those leads via a two-way text messaging.

Automated Reviews Process – After signing up a client or customer, we will determine how to automatically send an already prepared email to the customer, requesting a testimonial that can be easily posted on one of the popular online review sites, used on our site, or as part of our own client experience survey program,

Reputation Management, Monitoring, and Syndication

Your online reputation is critical to the success or failure of your internet marketing efforts. To that end, we will be putting a reputation management system in place to alert you as new reviews are posted (Good, Bad or Indifferent). This way we can be aware of and address the occasional negative review & syndicate the positive reviews to share the good word. Our “positive review” syndication tool will be set up to automatically post the good reviews on your website and social media profiles.

Social Media Marketing

We will leverage your existing social media profiles on Facebook,

Twitter & Google Posts. As part of this service, our team will be consistently posting to the major social media sites on your behalf regular weekly basis. Most of the posts will be informational in nature, e.g., “How to Winterize your car” or “How to Select the Right SUV" or "What Car Suits My Personality." We will also use your social media profile in conjunction with paid social advertising on Facebook, Instagram and other social channels to increase upper funnel awareness and make people aware of the car, trucks, and SUVs that you have in inventory.